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10 Ways Our Work is Different |
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At MSHC Partners, we strive to lead, innovate and produce the best results for our clients. Our unique expertise in the areas of direct mail, targeting and Internet sets us apart from other firms.
- Best Winning Percentage - MSHC Partners has the best winning percentage of any Democratic mail firm in America. Winning 13 of our last 17 major statewide races.
- Microtargeting - MSHC Partners brought microtargeting to American politics.
- Internet Advertising - MSHC Partners is a pioneer in the use of Internet advertising and viral Internet strategies to win campaigns.
- Influentials - MSHC Partners has developed new strategies to target political influentials and stimulate positive word of mouth.
- Local Campaigns - The cutting edge techniques developed by MSHC/State Strategies are available to smaller local campaigns at prices competitive with local consultants.
- Accountability - MSHC Partners devotes a portion of its revenues to measuring the effectiveness of its mail and developing new strategies to win campaigns.
- Database - Unlike other firms, MSHC will keep your database in-house, using advanced data management techniques that clean your list, eliminate dead records and save you money.
- Creativity - MSHC Partners has won more Pollies from the American Association of Political Consultants for creative work than any other firm in America.
- Client Satisfaction - After each election, we ask clients to rate our work and make suggestions for how we might improve. In 2007, 80% of our clients gave our firm the very top rating on a five point scale.
- Strategic Focus - Unlike many firms, our creative work begins with the development of a strategic statement that gives focus to our message. Rather that respond to points in the poll, we use the poll to develop a focused argument that is every mail piece and every Internet communication.
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